The television calls and would like to broadcast a report about you or invites you to a talk show.
The television network calls and would like to broadcast a report about you or invites you to a talk show.
How do you behave professionally in front of the camera? How would you like to be perceived by the public? What do you want to say and what is allowed? What are the tricks of the pros? And what is the best to wear?
In MEDIA COACHING, we develop a storyline that suits to you and your company and make sure that your appearance matches to the planned TV format and your personality at the same time.
You will be prepared for every possible question. Your language, rhetoric, gestures, facial expressions and breathing will be optimized and we will see which outfit strengthens you in front of the camera and credibly underlines your message.
You will see the subject of stage fright in a new light and deal with stress more productively in the future.
After the coaching you will better understand the way journalists think, so that you can consciously influence media contributions. And you will learn the techniques of the professionals so that you will still like the produced article years later.
You are the expert in your field.
How should you answer so that the journalist cuts the material in your favor in the post-processing? How much time should one plan for the interview? And how do you answer complex and banal questions?
In media coaching you learn to answer spontaneously and to formulate complex facts concisely, so that you come across professionally and at the same time authentically. Your articulation, voice and breathing will be trained. You will learn everything about your rights and how to hold the preliminary interview with journalists so that you not only save time, but are also satisfied with your radio report later on.
Everyone has an opinion. The audience too.
What makes you credible? What makes you a popular figure?
What is the best way to sit or stand? How do you argue well and how do you keep the tension of the discussion at the top? What convinces or polarizes the audience and how do you deal with unfair attacks?
In media coaching your rhetoric is trained. The strategy of colleagues and the opinion of the audience are analysed. They learn to exist in the crossfire and to leverage critical questions skillfully. Argumentation chains are forged, your appearance sharpened and at the same time with simple means your sympathy factor increases.
And - the public will love you!
You want to introduce yourself and your project on the intranet or on YouTube?
Stay to the point, but at the same time remain competent and media effective?
In order to inspire your colleagues and customers, you need a crisp story, an authentic appearance and a convincing message.
In media coaching you will learn everything about the perfect preparation, the ideal attitude, calm and concentration, about sound and image technology, current media trends and audience expectations.
Your performance will be analyzed and improved in the shortest possible time. And you get the knowledge about your own effect. This not only makes your project unique, but also keeps you in the best of memories.
How do you become a headline? What do you have to do to get the media to report positively on you? Do you need a photo, or does the journalist bring a photographer? What should you say in an interview and what should you rather not say? What can you ask or demand in advance? What rights do you have? And how would you like to be presented in the media?
In media coaching you learn everything about the preparation for an interview and the procedure, so that the cooperation is constructive and fun for both sides and the reader or listener gets a highly interesting contribution.
Video and audio conferences should save you time. Travel costs too. And strengthen the relationship with your counterpart, even though you may be sitting on another continent. And it should also be creative-constructive or informative-serious.
However, what should you pay attention to so that you not only come across as competent in the office, but also in the home office at the V/A conference? The V/A conference has an added value for the listeners, you get involved well, the listener can follow your statement?
For the video conference your rhetoric, voice, language and body language are optimized. The "audience pick-up" is trained. You will not only learn to look attentively and competently and, if necessary, to make the decisive point quickly and sustainably in a discussion, but also to pick up and take your audience with you.
For the telephone and audio conference, you will be trained vocally and rhetorically, especially for the auditory medium, in such a way that your audience will listen to you attentively and gladly for hours.
Whether a bomb warning, personal crisis, natural disaster or political scandal: suddenly journalists call and appear unannounced at your door. Employees and neighbors are interviewed. Your own name stands in negative headlines in the press... But no matter what happened: In an emergency, good preparation and the right strategy are decisive. In MEDIA TRAINING you practice professional dealings with the press and the public. You will learn how personalities and companies have successfully mastered major crises. With many practical exercises in front of the camera and tips and tricks from the professionals you prepare yourself and your team for unexpected challenges.
Because when you are well prepared, you will not only master extremely stressful situations, but in MEDIA COACHING you will also learn how to protect yourself and your company so that you emerge from the crisis as a winner.