Media Coaching

Stage fright adé!

Preparation for media conversations: content, visual, and emotional
Handling simple, complex, and provocative questions in discussions and interviews
Speech confidence through sovereign use of rhetoric
Techniques from the professionals: professional, sympathetic and quick-witted
To the point: Courage to use direct, clear language instead of technical jargon
Optimizing facial expressions and gestures
Voice and emotion
Respiration, stage fright and inner balance
Profile sharpening and image branding
Strategy: Appearance appropriate to medium, statement, company and personality
Outfit rules, hairstyle, camera makeup
Flashlight: confident in front of the camera and on the red carpet
"Stress test" in front of the camera and the microphone
Headline: How can messages be effectively placed in media contact?
Understand and see journalists and media representatives as partners
Current challenges for media actors: market mechanisms, effects of the free of charge culture, new journalistic actors (e.g. Blogger), tendency towards personalisation, infotainment, simplification
Social functions of the media (Light and shadow)
Crisis communication: strategy and limitation of risks
Issues Management: Internal information that goes to the public in case of crisis
Legal affairs: How far can the media go? Or: How to protect yourself
Media and audience analysis
Tips from the pros

Interviews, press conferences, talk shows, panel discussions, conferences, crisis management

1. TV Interview

The television calls and would like to broadcast a report about you or invites you to a talk show.
The television network calls and would like to broadcast a report about you or invites you to a talk show.
How do you behave professionally in front of the camera? How would you like to be perceived by the public? What do you want to say and what is allowed? What are the tricks of the pros? And what is the best to wear?
In MEDIA COACHING, we develop a storyline that suits to you and your company and make sure that your appearance matches to the planned TV format and your personality at the same time.
You will be prepared for every possible question. Your language, rhetoric, gestures, facial expressions and breathing will be optimized and we will see which outfit strengthens you in front of the camera and credibly underlines your message.
You will see the subject of stage fright in a new light and deal with stress more productively in the future.
After the coaching you will better understand the way journalists think, so that you can consciously influence media contributions. And you will learn the techniques of the professionals so that you will still like the produced article years later.

[Translate to English:] Medientraining_Mediencoach ing_Interviewcoach ing_Präsentations Coach

2. Radio Interview

You are the expert in your field.
How should you answer so that the journalist cuts the material in your favor in the post-processing? How much time should one plan for the interview? And how do you answer complex and banal questions?

In media coaching you learn to answer spontaneously and to formulate complex facts concisely, so that you come across professionally and at the same time authentically. Your articulation, voice and breathing will be trained. You will learn everything about your rights and how to hold the preliminary interview with journalists so that you not only save time, but are also satisfied with your radio report later on.

3. Panel Discussion/ Press Conference

Everyone has an opinion. The audience too.
What makes you credible? What makes you a popular figure?
What is the best way to sit or stand? How do you argue well and how do you keep the tension of the discussion at the top? What convinces or polarizes the audience and how do you deal with unfair attacks?

In media coaching your rhetoric is trained. The strategy of colleagues and the opinion of the audience are analysed. They learn to exist in the crossfire and to leverage critical questions skillfully. Argumentation chains are forged, your appearance sharpened and at the same time with simple means your sympathy factor increases.
And - the public will love you!

Lecture training Panel discussion Press conference Speech training Media coaching

4. Image Branding: Company Intranet/ YouTube

You want to introduce yourself and your project on the intranet or on YouTube?
Stay to the point, but at the same time remain competent and media effective?
In order to inspire your colleagues and customers, you need a crisp story, an authentic appearance and a convincing message.

In media coaching you will learn everything about the perfect preparation, the ideal attitude, calm and concentration, about sound and image technology, current media trends and audience expectations.
Your performance will be analyzed and improved in the shortest possible time. And you get the knowledge about your own effect. This not only makes your project unique, but also keeps you in the best of memories.

5. Press/ Newspaper Interview

How do you become a headline? What do you have to do to get the media to report positively on you? Do you need a photo, or does the journalist bring a photographer? What should you say in an interview and what should you rather not say? What can you ask or demand in advance? What rights do you have? And how would you like to be presented in the media?

In media coaching you learn everything about the preparation for an interview and the procedure, so that the cooperation is constructive and fun for both sides and the reader or listener gets a highly interesting contribution.

6. Video/ Audio conference

Video and audio conferences should save you time. Travel costs too. And strengthen the relationship with your counterpart, even though you may be sitting on another continent. And it should also be creative-constructive or informative-serious.

However, what should you pay attention to so that you not only come across as competent in the office, but also in the home office at the V/A conference? The V/A conference has an added value for the listeners, you get involved well, the listener can follow your statement?

For the video conference your rhetoric, voice, language and body language are optimized. The "audience pick-up" is trained. You will not only learn to look attentively and competently and, if necessary, to make the decisive point quickly and sustainably in a discussion, but also to pick up and take your audience with you.
For the telephone and audio conference, you will be trained vocally and rhetorically, especially for the auditory medium, in such a way that your audience will listen to you attentively and gladly for hours.

Media Coaching Media Training Camera Coach Video Coaching Audio Conference

7. Crisis Communication

Whether a bomb warning, personal crisis, natural disaster or political scandal: suddenly journalists call and appear unannounced at your door. Employees and neighbors are interviewed. Your own name stands in negative headlines in the press... But no matter what happened: In an emergency, good preparation and the right strategy are decisive. In MEDIA TRAINING you practice professional dealings with the press and the public. You will learn how personalities and companies have successfully mastered major crises. With many practical exercises in front of the camera and tips and tricks from the professionals you prepare yourself and your team for unexpected challenges.

Because when you are well prepared, you will not only master extremely stressful situations, but in MEDIA COACHING you will also learn how to protect yourself and your company so that you emerge from the crisis as a winner.

Interview, press conference, security safe coaching or crisis communication

Media training: How do I behave correctly in front of the camera? What do I have to pay attention to during the interview? Tips for interviews or press interviews. What are the rules in front of the camera? Become safer in a press interview through camera training. How do you learn to respond briefly and concisely to the point?

Crisis Communication/Issues Management: The internal information that is made available to the public in crisis situations (crisis PR. Public Relation, or crisis PR for short). Consequences often underestimated. Crisis PR is an important component of corporate strategy. TV and radio reporters; confident handling of the media and the public in an emergency; development of an individual checklist for an emergency. Media speaking for scientists and IT experts, as well as lecturers and politicians. Interview coaching, media consulting, rhetoric, speech training, press interview, camera coaching in Berlin. Media coaching, interview, media training, press conference, panel discussion, microphone training, video training, interview training for top management executives.

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Discourse-analytical investigations to influence crisis discourses. Companies prepare themselves for possible crisis scenarios, train board members and executives, and prepare press officers for emergencies with rhetoric training. Crisis PR in online and social media communication. Constructive and professional communication with TV and radio reporters.

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Tips for video conferencing. Media interviews and interviews in the press or on the radio or television studio. Media training for scientists. Complex topics brought to the point. Speaking in front of an audience is trainable. From presentation training to media training and telephone training to trade fair training, you can improve your speaking skills in a wide variety of rhetoric courses and workshops. In the group or in individual coaching you can appear competent, self-confident and credible. How does one learn to appear confidently? Prepare well for the press conferences. What should I pay attention to during the interview? I am on television, what should I pay attention to? Which make-up is right? Which make-up is right in front of the camera? How do you put make-up on your camera? What do you put on in front of the camera in an interview? What rights do I have as a TV guest? Which hairstyle is most advantageous in front of the camera? And is it true that you should avoid stripes and diamonds on TV? Dealing with the microphone. What should you pay attention to when speaking into the microphone? Are there different microphones? How far should you stand from the microphone? Tips for speaking into the microphone. Perform convincingly in the talk show. Present safely in the spotlight.

How do I prepare for a press conference? Skillfully lever out critical questions. Counter unpleasant questions safely. Stand and stand in crossfire. What tricks are there with the microphone? How to speak into the microphone?

How do you stand and how do you hold your hands during the interview? Would you like to give a lecture to a specialist audience, participate in a TV talk show or panel discussion? Speaking in front of a large audience. In rhetoric training, you work with several people on the same topic. Or you can take a one-to-one training course, in which you work individually with them. Act correctly in crisis situations. Suddenly in the media - crisis intervention. What does a journalist expect? May I have questions sent to me in advance? Telephone interview or Face to Face. What are correct and politically correct answers? Are you preparing a speech for the Annual General Meeting? Interview coaching and writing training, media consulting in Berlin with Jessica Wahl. Crisis communication and emergency management - auditing. Individual offers for reorganization, coaching, crisis communication. We support you, from compact policy briefings to long-term coaching. What do politicians pay attention to during interviews? Are there tips for interviews that politicians pay attention to? With practical media coaching for a professional appearance in public, crisis communication confidently and convincingly master. Crisis communication in hospitals. Crisis PR. Crisis Management | Crisis Communication | Social Media Marketing and Strategy. The causes for crisis topics are manifold. Crisis communication. "Recover lost trust". Top executive coach, media training, PR strategy and crisis communication..Crisis communication, moderator training, presentation training, FAZ Institute, moderator training, media expert, trainer, consultant, expert, coach. Coaching in case of emergency. What do you do when there is a fire? You call the fire brigade. And what if there is "a fire" in communication? The right reaction can be made from dissatisfied users to satisfied customers. Organization of your crisis communication; conception and implementation of all measures; coaching of your speakers. Media training - performance coaching - crisis communication. Media training for board members and speakers Dealing with the public. Consulting in crisis PR.